We all seek validation or proof of concept for our ideas and inventions and the same is true for new management techniques. Sales pipeline and performance analytics and S&OP have ever been the tools sought by ambitious and/or investor-led businesses. Indeed, Foresite predominantly operates with such companies to provide these solutions.
Proving the point; we are coming to the end of a three-month marketing campaign directed at UK manufacturing and service companies across a range of sectors and sizes who are in receipt of growth funding from PE houses. Our first wash-up meeting has shown that 70% of companies we approached understood and expressed an interest in the sales planning solutions we provide, and 8% have requested some follow-up action.
Not surprisingly we intend to extend our marketing to a much wider group and will share our more detailed findings in due course – so watch this space!